The Paradox of Choice

Join the DebateJohn Horvat II, the author of Return to Order, regularly updates this site with insights about the cause and solution for our economic crisis. He invites you to share your insights too. Please join the discussion. Mr. Horvat is committed to make a serious effort to answer posts, schedule permitting.

ISSUE BEING DISCUSSED FOR Tuesday, January 8th, 2013

Some people celebrate the “unlimited” choices open to them at a Wal-Mart, for example, despite the evident impossibility of exercising even a fraction of these options.

The questions this week: Does such “unlimited” choice maximize satisfaction? What is the true criteria for product satisfaction? Do you often find yourselves unsatisfied with today’s “unlimited” choices?” Can “unlimited” choice lead to unrealistic expectations and frustration?